Xylo Eyewear Visual Identity – In May 20


Xylo Eyewear Visual Identity – In May 2013, Marios Georntamilis was asked themselves how to create a brand, marketing plan and find a way of supporting and funding this effort. They chose crowd funding – which was a successful and overfunded by 60% more. The project was designed with a holistic design approach, from logo to packaging and integrated marketing communications, product and service, user experience with the guidelines of authenticity, locality, handcrafted h… http://ow.ly/2Feq9D

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